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A McDonald’s at your fingertips

McDonald’s has never been that closer to you.
Now, it’s at your fingertips.

Three of the most iconic items in the McDonald’s menu –  the Big Mac®, McFries and a cup of coke – were illustrated as  cellphones to promote the their new mobile app launch, and its new feature, that you will able to get your order faster by using the app ordering.

Deliverables includes main locations OOH, digital and in-store posters in Hong Kong.

Role / 

Creative ideas

Graphic design

Agency / 

DDB Group

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Client / 

McDonald's Hong Kong